Smoke reported at sporting goods store building Heard on: Union County Rural Fire 00:46 00:00 Dispatch Northwood Fire Department, 965 Smackover Highway, Country Village Sporting Goods. Transcript This transcript is auto-generated from live dispatch audio and may be incomplete or inaccurate. It is not an official report and may change. 00:00 Dispatch Northwood Fire Department, 965 Smackover Highway, Country Village Sporting Goods. 00:06 Caller advised that they see smoke on the right side of the building. 00:34 Dispatch Norphlet Fire, 00:37 965 Smackover Highway, 965 Smackover Highway, Country Village Sporting Goods. 00:42 Caller passed her by as they saw smoke on the right side of the building. 2026-11-05 12:35 UTC Fire Smackover Hwy, El Dorado, AR 71730 View on map